When upgrades were released, the license holder had the option to purchase a software upgrade or continue on with their current version of the software.
The licensee would purchase the software and the purchase would allow the user to use that edition of the software so long as they didn’t transfer that license to another party. Prior to Creative Cloud, Creative Suites were released in various packages based on a perpetual software license. The launch of Adobe Creative Cloud, as the sole means of delivery for Adobe's latest creative software, generated a great deal of debate because of one major change, how the software is purchased and distributed.
Adobe Creative Cloud login pagePurchasing Options Revisited Some of the outrage can be tempered with an objective view of the subscription services, as well as the pricing, but a consistent point of dissent is based on the principle of subscribing or “renting” the software. It’s the shift to a software subscription from the conventional purchase options that has users in an uproar. The software, services, and their capabilities aren’t the point of contention. There were many voices of outrage and disappointment. The video community responded to the Creative Cloud shift with mixed emotions. For more on the specific application upgrades as they pertain to the video professional and enthusiast, check out the article, " Adobe Creative Cloud" in this issue. This may create some new and more efficient workflows. An apparent trend throughout the Creative Cloud is the increased integration of applications through online services. Creative Cloud is more than a software service, it is a platform built to encourage innovation and collaboration. Creative Cloud offers applications and services that weren't offered in the Creative Suite packages. The Creative Cloud contains all the familiar applications, upgraded to meet new technical and creative demands, it also offers everything else. This is a meteoric shift from Adobe’s former packages under the Adobe Creative Suite moniker. On June 17, 2013, Adobe released the latest upgrade to its bundle of creative software in the form of Adobe Creative Cloud.
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